A study of purchasing behavior in Taiwan's online auction websites: Effects of uncertainty and gender differences

Author： Yeh Jih-Chun   Hsiao Kuo-Lun   Yang Wei-Ning  

Publisher： Emerald Group Publishing Ltd

ISSN： 1066-2243

Source： Internet Research: Electronic Networking Applications and Policy, Vol.22, Iss.1, 2012-01, pp. : 98-115

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