Internet advertising adoption: a structural equation model for Iranian SMEs

Author： Hanafizadeh Payam   Behboudi Mehdi   Ahadi Fahimeh   Varkani Fatemeh Ghaderi  

Publisher： Emerald Group Publishing Ltd

ISSN： 1066-2243

Source： Internet Research: Electronic Networking Applications and Policy, Vol.22, Iss.4, 2012-08, pp. : 499-526

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Determinants of academic use of the Internet: a structural equation model

By Seyal Afzaal H.   Rahman Mohd. Noah Abd.   Rahim Md. Mahbubur  

Behaviour and Information Technology, Vol. 21, Iss. 1, 2002-01 ,pp. : 71-86

Taylor & Francis Ltd

Access to resources Recommend Favorite

Factors Affecting Internet Advertising Adoption in Ad Agencies

By  

International Journal of Innovation in the Digital Economy (IJIDE), Vol. 8, Iss. 4, 2017-10 ,pp. : 18-29

IGI Global_journal

Access to resources Recommend Favorite

The internet for academics: towards a holistic adoption model

By Hinson Robert  

Online Information Review, Vol. 30, Iss. 5, 2006-09 ,pp. : 542-554

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Internet Retailing Adoption by Small-to-Medium Sized Enterprises (SMEs): A Multiple-Case Study

By Lee Matthew K.O.   Cheung Christy M.K.  

Information Systems Frontiers, Vol. 6, Iss. 4, 2004-12 ,pp. : 385-397

Springer Publishing Company

Access to resources Recommend Favorite

Expanding the Technology Acceptance Model to Examine Internet Banking Adoption in Tunisia Country

By  

International Journal of Innovation in the Digital Economy (IJIDE), Vol. 4, Iss. 4, 2013-10 ,pp. : 61-81

IGI Global_journal

Access to resources Recommend Favorite