Limited outlet distribution: Selective and exclusive channel distribution of the United States based national paper trade alliance firms

Author: Van Deusen Cheryl   Williamson Steven A.   Perryman Alexa A.  

Publisher: Routledge Ltd

ISSN: 1466-4402

Source: The International Review of Retail, Distribution and Consumer Research, Vol.17, Iss.4, 2007-09, pp. : 341-352

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Abstract