Author: Pelham Alfred
Publisher: Routledge Ltd
ISSN: 1466-4488
Source: Journal of Strategic Marketing, Vol.17, Iss.1, 2009-02, pp. : 21-39
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
By Pelham Alfred Kravitz Pamela
Journal of Strategic Marketing, Vol. 16, Iss. 5, 2008-12 ,pp. :
The Journal of Business and Industrial Marketing, Vol. 28, Iss. 7, 2013-08 ,pp. :