Predicting the economic impact of the 2010 FIFA World Cup on South Africa

By Bohlmann Heinrich R.   Heerden Jan H. Van  

International Journal of Sport Management and Marketing, Vol. 3, Iss. 4, 2008-02 ,pp. : 383-396

Inderscience Publishers

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A cross-cultural study of purchase intention of sponsored products based on American and Korean spectators of the 2010 FIFA World Cup South Africa

By Byon Kevin K.   Lee Soonhwan   Baker Thomas A.  

Sport, Business and Management: An International Journal, Vol. 4, Iss. 2, 2014-05 ,pp. : 158-177

Emerald Group Publishing Ltd

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Theories, concepts and the Rugby World Cup: using management to understand sport

By Adcroft Andy   Teckman Jon  

Management Decision, Vol. 46, Iss. 4, 2008-05 ,pp. : 600-625

Emerald Group Publishing Ltd

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Agenda-setting and La Copa Mundial: marketing through agenda-setting on soccer blogs during the 2010 World Cup

By Burch Lauren M.   Frederick Evan L.   Zimmerman Matthew H.   Clavio Galen E.  

International Journal of Sport Management and Marketing, Vol. 10, Iss. 3-4, 2011-01 ,pp. : 213-231

Inderscience Publishers

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Organisational development in sport: co-creation of value through social capital

By Hajli Mahmood   Hajli Mohammad  

Industrial and Commercial Training, Vol. 45, Iss. 5, 2013-07 ,pp. : 283-288

Emerald Group Publishing Ltd

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