Influence of destination image and destination brand in tourists' decision-making: a case of Grenada

By Otway Keleyan Margaret  

International Journal of Leisure and Tourism Marketing, Vol. 2, Iss. 3, 2011-09 ,pp. : 209-231

Inderscience Publishers

Access to resources Recommend Favorite

Interpersonal influence and destination brand equity perceptions

By Evangelista Felicitas   Dioko Leonardo A.N.  

International Journal of Culture, Tourism and Hospitality Research, Vol. 5, Iss. 3, 2011-08 ,pp. : 316-328

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Perceived brand salience and destination brand loyalty from international tourists’ perspectives: the case of Dead Sea destination, Jordan

By JraisatLuai E.Faculty of Business and Finance   The American University of Madaba   Madaba   Jordan   AkroushMamoun N.Talal Abu-Ghazaleh Graduate School of Business Administration   The German Jordanian University   Amman   Jordan   AL-FaouriRuba N.Marketing Department   Retal Graphic Design Company   Amman   Jordan   QatuLaila T.Marketing Department   The King Hussein Cancer Center   Amman   Jordan   KurdiehDina J.Protection of Environment and Biodiversity   GIZ GmbH   Amman   Jordan  

International Journal of Culture, Tourism and Hospitality Research, Vol. 9, Iss. 3, 2015-08 ,pp. : 292-315

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Exploring relationships between Mongolian destination brand equity, satisfaction and destination loyalty

By Chen Ching-Fu   Myagmarsuren Odonchimeg  

Tourism Economics, Vol. 16, Iss. 4, 2010-12 ,pp. : 981-994

IP Publishing Ltd

Access to resources Recommend Favorite

Bumrungrad International Hospital's brand personality: a content analysis of medical tourists' online patient testimonials

By Guiry Michael   Guanajuato Salyna  

International Journal of Leisure and Tourism Marketing, Vol. 3, Iss. 4, 2013-10 ,pp. : 328-343

Inderscience Publishers

Access to resources Recommend Favorite