Toward the development of new product ideas: asymmetric effects of team cohesion on new product ideation

Publisher: Emerald Group Publishing Ltd

E-ISSN: 2052-1189|30|7|855-866

ISSN: 0885-8624

Source: The Journal of Business and Industrial Marketing, Vol.30, Iss.7, 2015-01, pp. : 855-866

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Abstract