Early Phases of Business Model Innovation: An Ideation Experience Workshop in the Classroom

Publisher: John Wiley & Sons Inc

E-ISSN: 1540-4609|13|2|177-195

ISSN: 1540-4595

Source: DECISION SCIENCES JOURNAL OF INNOVATIVE EDUCATION (ELECTRONIC), Vol.13, Iss.2, 2015-04, pp. : 177-195

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Abstract