Benchmarking as a Strategic Tool for Destination Management Organizations: A Proposed Framework

Author: Xiang Zheng   Kothari Tanvi   Hu Clark   Fesenmaier Daniel R.  

Publisher: Haworth Press

ISSN: 1054-8408

Source: Journal of Travel & Tourism Marketing, Vol.22, Iss.1, 2007-09, pp. : 81-93

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Abstract