![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Author: Klose M. Hoffmann C.P. Corsten D. Lechner U. Potzl J.
Publisher: Routledge Ltd
ISSN: 1019-6781
Source: Electronic Markets, Vol.9, Iss.3, 1999-07, pp. : 153-161
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
![](/images/ico/o.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Management of Customer Relationship in Business Media (MCR-BM)
By Körner Veith Zimmermann Hans-Dieter
Electronic Markets, Vol. 10, Iss. 3, 2000-07 ,pp. :
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
By Resatsch Florian Sandner Uwe Leimeister Jan Marco Krcmar Helmut
Electronic Markets, Vol. 18, Iss. 3, 2008-08 ,pp. :