Effects of Multi-Channel Consumers' Perceived Retail Attributes on Purchase Intentions of Clothing Products

Author: Kim Youn-Kyung   Park Soo-Hee   Pookulangara Sanjukta  

Publisher: Haworth Press

ISSN: 1046-669X

Source: Journal of Marketing Channels, Vol.12, Iss.4, 2006-01, pp. : 23-43

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Abstract