An Attempt to Explore Electronic Marketing Adoption and Implementation Aspects in Developing Countries: The Case of Egypt
Publisher: IGI Global_journal
E-ISSN: 1947-9255|7|4|1-26
ISSN: 1947-9247
Source: International Journal of Customer Relationship Marketing and Management (IJCRMM), Vol.7, Iss.4, 2016-10, pp. : 1-26
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Abstract