Innovative business model in the parquet industry. An Italian leading company: Margaritelli S.p.A. and its brand Listone Giordano.

Publisher: GSE Research

E-ISSN: 2051-3631|14|4|269-281

ISSN: 1741-6264

Source: International Journal of Management Cases, Vol.14, Iss.4, 2012-01, pp. : 269-281

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Abstract