Name as a regional brand

Author： Semian Michael   Chromý Pavel   Kučera Zdeněk  

Publisher： John Benjamins Publishing Company

E-ISSN： 1569-9862|15|6|768-789

ISSN： 1569-2159

Source： Journal of Language and Politics, Vol.15, Iss.6, 2016-01, pp. : 768-789

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

Brand Name Translation in China

By Chuansheng He   Yunnan Xiao  

Babel. Revue internationale de la traduction / International Journal of Translation, Vol. 49, Iss. 2, 2003-01 ,pp. : 131-148

John Benjamins Publishing Company

Access to resources Recommend Favorite

By any other name: A study of brand name transfer from English-language to Russian-language printed advertisements

By Smith Karen  

Languages in Contrast, Vol. 6, Iss. 1, 2006-01 ,pp. : 47-70

John Benjamins Publishing Company

Access to resources Recommend Favorite

Communication across languages and cultures: A perspective of brand name translation from English to Chinese

By Sang Jian   Zhang Grace  

Journal of Asian Pacific Communication, Vol. 18, Iss. 2, 2008-08 ,pp. : 225-246

John Benjamins Publishing Company

Access to resources Recommend Favorite

In the name of Shakespeare

By Hsieh Hsiao-mei  

Journal of Asian Pacific Communication, Vol. 21, Iss. 2, 2011-01 ,pp. : 319-329

John Benjamins Publishing Company

Access to resources Recommend Favorite

Approaching the utopia of a global brand

By Pérez Hernández Lorena  

Review of Cognitive Linguistics. Published under the auspices of the Spanish Cognitive Linguistics Association, Vol. 11, Iss. 2, 2013-01 ,pp. : 285-302

John Benjamins Publishing Company

Access to resources Recommend Favorite