多品牌危机对行业信任的伤害机理研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1000-1549|volume|2|104-115

ISSN: 1000-1549

Source: 中央财经大学学报, Vol.volume, Iss.2, 2016-01, pp. : 104-115

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Abstract