Effective Implementation of Sales-Based CRM Systems: Theoretical and Practical Issues
Publisher： IGI Global_journal
E-ISSN： 1947-9255|1|1|1-15
ISSN： 1947-9247
Source： International Journal of Customer Relationship Marketing and Management (IJCRMM), Vol.1, Iss.1, 2010-01, pp. : 1-15
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