Modeling Loyalty Intention and Word-of-Mouth Behavior towards Fast Moving Technology Products (FMTP)

Publisher: IGI Global_journal

E-ISSN: 1941-6288|8|3|20-37

ISSN: 1941-627x

Source: International Journal of E-Services and Mobile Applications (IJESMA), Vol.8, Iss.3, 2016-07, pp. : 20-37

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract