Author: Dervin Fred
Publisher: James Nicholas Publishers
E-ISSN: 2201-0599|37|2|25-49
ISSN: 1323-577X
Source: Educational Practice and Theory, Vol.37, Iss.2, 2015-01, pp. : 25-49
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Branding higher education: illusion or reality?
By Temple Paul
Perspectives, Vol. 10, Iss. 1, 2006-01 ,pp. :
Branding a state university: doing it right
By Dholakia Ruby Roy Acciardo Linda A.
Journal of Marketing for Higher Education, Vol. 24, Iss. 1, 2014-01 ,pp. :
Welsh Journal of Education, Vol. 11, Iss. 1, 2002-06 ,pp. :
University heritage--an institutional tool for branding and marketing
Higher Education in Europe, Vol. 28, Iss. 4, 2003-12 ,pp. :