Relative measures in service research

Author: Aksoy Lerzan   Hogreve Jens   Lariviere Bart   Ordanini Andrea   Orsingher Chiara  

Publisher: Emerald Group Publishing Ltd

ISSN: 0887-6045

Source: Journal of Services Marketing, Vol.29, Iss.6-7, 2015-09, pp. : 448-452

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Abstract