Adoption of Web 2.0 Marketing: An Exploratory Study About the Nigerian SME's
Publisher: IGI Global_journal
E-ISSN: 1935-5696|9|4|44-59
ISSN: 1935-5688
Source: International Journal of Information Systems in the Service Sector (IJISSS), Vol.9, Iss.4, 2017-10, pp. : 44-59
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Abstract