Regulatory Focus Intensity and Evaluations of Retail Experiences

Publisher： John Wiley & Sons Inc

E-ISSN： 1520-6793|31|11|958-975

ISSN： 0742-6046

Source： PSYCHOLOGY & MARKETING, Vol.31, Iss.11, 2014-11, pp. : 958-975

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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