Proposing a Quantitative Model Towards Building Trust in B2C E-Commerce
Publisher: IGI Global_journal
E-ISSN: 1947-9255|9|1|36-53
ISSN: 1947-9247
Source: International Journal of Customer Relationship Marketing and Management (IJCRMM), Vol.9, Iss.1, 2018-01, pp. : 36-53
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Abstract