Big Data Analytics in Undergraduate Advertising Curricula: A Global Survey of Higher Education Institutions

Publisher： IGI Global_journal

E-ISSN： 2155-5613|8|1|34-47

ISSN： 2155-5605

Source： International Journal of Technology and Educational Marketing (IJTEM), Vol.8, Iss.1, 2018-01, pp. : 34-47

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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