International Journal of Online Marketing (IJOM),volume 6,issue 3  (07-2016)

Period of time： 2016年3期

Publisher： IGI Global_journal

Founded in： 2011

Total resources： 30

E-ISSN： 2156-1745|6|3

ISSN： 2156-1753

Subject： C93 Management

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International Journal of Online Marketing (IJOM),volume 6,issue 3

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The Role of Education in Breaking the Nexus between e-Marketing and Online Fraud

International Journal of Online Marketing (IJOM),volume 6,issue 3 , Vol. 6, Iss. 3, 2016-07 , pp. 1-14

IGI Global_journal

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Does Social Media Really Help?: From Customer Involvement to New Product Success

International Journal of Online Marketing (IJOM),volume 6,issue 3 , Vol. 6, Iss. 3, 2016-07 , pp. 15-33

IGI Global_journal

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User and Firm Generated Content on Online Social Media: A Review and Research Directions

International Journal of Online Marketing (IJOM),volume 6,issue 3 , Vol. 6, Iss. 3, 2016-07 , pp. 34-49

IGI Global_journal

Abstract Access to resources Recommend Favorite

Brand Loyalty and Online Brand Communities: Is Brand Loyalty Being Strengthened Through Social Media?

International Journal of Online Marketing (IJOM),volume 6,issue 3 , Vol. 6, Iss. 3, 2016-07 , pp. 50-61

IGI Global_journal

Abstract Access to resources Recommend Favorite

Total 4 item(s)