International Journal of Online Marketing (IJOM),volume 4,issue 1  (01-2014)

Period of time： 2014年1期

Publisher： IGI Global_journal

Founded in： 2011

Total resources： 30

E-ISSN： 2156-1745|4|1

ISSN： 2156-1753

Subject： C93 Management

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International Journal of Online Marketing (IJOM),volume 4,issue 1

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Using the Decomposed Theory of Planned Behavior (DTPB) to Explain the Intention to Book Tourism Products Online

International Journal of Online Marketing (IJOM),volume 4,issue 1 , Vol. 4, Iss. 1, 2014-01 , pp. 1-10

IGI Global_journal

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The Impact of Trust on Virtual Team Effectiveness

International Journal of Online Marketing (IJOM),volume 4,issue 1 , Vol. 4, Iss. 1, 2014-01 , pp. 11-28

IGI Global_journal

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Online Advertising Intermediary: How Online Advertising Works?

International Journal of Online Marketing (IJOM),volume 4,issue 1 , Vol. 4, Iss. 1, 2014-01 , pp. 29-38

IGI Global_journal

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A Study of Online Co-Creation Strategies of Starbucks Using Netnography

International Journal of Online Marketing (IJOM),volume 4,issue 1 , Vol. 4, Iss. 1, 2014-01 , pp. 39-51

IGI Global_journal

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Viral Marketing: A Brief Study of Pre-Established Methods and Models for Understanding the Various Implications on the Corporate Sector

International Journal of Online Marketing (IJOM),volume 4,issue 1 , Vol. 4, Iss. 1, 2014-01 , pp. 52-63

IGI Global_journal

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Total 5 item(s)