International Marketing Review,volume 14,issue 1  (01-2015)

Period of time： 2015年1期

Publisher： Emerald Group Publishing Ltd

Founded in： 1983

Total resources： 117

ISSN： 0265-1335

Subject： F7 Trade Economy

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International Marketing Review,volume 14,issue 1

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International marketing textbooks: A citation analysis as an indicator of the discipline’s boundaries

By Jaffe Eugene D in (1997)

International Marketing Review,volume 14,issue 1 , Vol. 14, Iss. 1, 1997-01 , pp. 9-19

Emerald Group Publishing Ltd

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Strategic and performance issues associated with mode of entry substitution patterns: A comparison of Canadian and US manufacturing firms

By Okoroafo Sam C in (1997)

International Marketing Review,volume 14,issue 1 , Vol. 14, Iss. 1, 1997-01 , pp. 20-38

Emerald Group Publishing Ltd

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Japanese couples' marital roles in stages of product purchase decision making

By Henthorne Tony L,LaTour Michael S,Hudson Tim W in (1997)

International Marketing Review,volume 14,issue 1 , Vol. 14, Iss. 1, 1997-01 , pp. 39-58

Emerald Group Publishing Ltd

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Country of origin, national loyalty and product choice: The case of international air travel

By Bruning E.R. in (1997)

International Marketing Review,volume 14,issue 1 , Vol. 14, Iss. 1, 1997-01 , pp. 59-74

Emerald Group Publishing Ltd

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Internationalization of domestic product life cycles: An exploration of causality

By Jacobs Laurence W,Wills James R,Samli A Coskun,Bullard William R in (1997)

International Marketing Review,volume 14,issue 1 , Vol. 14, Iss. 1, 1997-01 , pp. 75-87

Emerald Group Publishing Ltd

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Total 5 item(s)