Period of time: 2015年2期
Publisher: Emerald Group Publishing Ltd
Founded in: 1983
Total resources: 117
ISSN: 0265-1335
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
International Marketing Review,volume 23,issue 2
Menu
Opportunities for marketing researchers in international entrepreneurship
By Styles Chris,Seymour Richard G. in (2006)
International Marketing Review,volume 23,issue 2 , Vol. 23, Iss. 2, 2006-03 , pp.Consumer ethnocentrism: an integrative review of its antecedents and consequences
By Shankarmahesh Mahesh N. in (2006)
International Marketing Review,volume 23,issue 2 , Vol. 23, Iss. 2, 2006-03 , pp.Cultural differences in, and influences on, consumers' propensity to adopt innovations
International Marketing Review,volume 23,issue 2 , Vol. 23, Iss. 2, 2006-03 , pp.Customer perceptions of service dimensions: cross-cultural analysis and perspective
By Cunningham Lawrence F.,Young Clifford E.,Lee Moonkyu,Ulaga Wolfgang in (2006)
International Marketing Review,volume 23,issue 2 , Vol. 23, Iss. 2, 2006-03 , pp.Choice of foreign market entry mode in service firms
By Blomstermo Anders,Sharma D. Deo,Sallis James in (2006)
International Marketing Review,volume 23,issue 2 , Vol. 23, Iss. 2, 2006-03 , pp.