The International Journal of Bank Marketing,volume 16,issue 2  (02-2014)

Period of time： 2014年2期

Publisher： Emerald Group Publishing Ltd

Founded in： 1983

Total resources： 140

ISSN： 0265-2323

Subject： F7 Trade Economy

Favorite

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

The International Journal of Bank Marketing,volume 16,issue 2

Menu

The mediating role of corporate image on customers' retention decisions: an investigation in financial services

By Nguyen Nha,LeBlanc Gaston in (1998)

The International Journal of Bank Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 1998-02 , pp. 52-65

Emerald Group Publishing Ltd

Abstract Access to resources Recommend Favorite

The strategic application of internal marketing - an investigation of UK banking

By Sargeant Adrian,Asif Saadia in (1998)

The International Journal of Bank Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 1998-02 , pp. 66-79

Emerald Group Publishing Ltd

Abstract Access to resources Recommend Favorite

Creating sustainable competitive advantage through marketing information system technology: a triangulation methodology within the banking industry

By Colgate Mark in (1998)

The International Journal of Bank Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 1998-02 , pp. 80-89

Emerald Group Publishing Ltd

Abstract Access to resources Recommend Favorite

The bank of tomorrow with today's technology

By Dannenberg Marius,Kellner Dorothée in (1998)

The International Journal of Bank Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 1998-02 , pp. 90-97

Emerald Group Publishing Ltd

Abstract Access to resources Recommend Favorite

Total 4 item(s)