Journal of Strategic Marketing,volume 13,issue 2  (06-2014)

Period of time： 2014年2期

Publisher： Routledge Ltd

Founded in： 1993

Total resources： 81

ISSN： 1466-4488

Subject： F7 Trade Economy

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Journal of Strategic Marketing,volume 13,issue 2

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Editorial

By Piercy Nigel,Strong Carolyn in (2005)

Journal of Strategic Marketing,volume 13,issue 2 , Vol. 13, Iss. 2, 2005-06 , pp. 79-80

Routledge Ltd

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Developing strategic marketing through the use of marketing networks

By Rocks Steve,Gilmore Audrey,Carson David in (2005)

Journal of Strategic Marketing,volume 13,issue 2 , Vol. 13, Iss. 2, 2005-06 , pp. 81-92

Routledge Ltd

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The resource underpinnings of competitive positions

By Hooley Graham,Greenley Gordon in (2005)

Journal of Strategic Marketing,volume 13,issue 2 , Vol. 13, Iss. 2, 2005-06 , pp. 93-116

Routledge Ltd

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Strategy implementation: the implications of a gender perspective for change management

By Lane Nikala in (2005)

Journal of Strategic Marketing,volume 13,issue 2 , Vol. 13, Iss. 2, 2005-06 , pp. 117-131

Routledge Ltd

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External and internal accountability of financial services suppliers: current paradoxes in managing expectations and experience

By O'loughlin Deirdre,Szmigin Isabelle in (2005)

Journal of Strategic Marketing,volume 13,issue 2 , Vol. 13, Iss. 2, 2005-06 , pp. 133-147

Routledge Ltd

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Total 5 item(s)