Period of time: 2014年1期
Publisher: Routledge Ltd
Founded in: 1993
Total resources: 81
ISSN: 1466-4488
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Strategic Marketing,volume 19,issue 1
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By Piercy Nigel,Strong Carolyn in (2011)
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.Connection, trust, and commitment: dimensions of co-creation?
By Randall Wesley,Gravier Michael,Prybutok Victor in (2011)
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.By Smith Brian David in (2011)
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.Branding in UK banks and building societies: a relationship approach
By Farquhar Jillian Dawes in (2011)
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.The impact of relation-specific investment on channel relationship performance: evidence from China
By Zhao Yanhui,Wang Guocai in (2011)
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.Customer perceptions of dependencies in customer-supplier relationships
By Fink Robert,James William,Hatten Kenneth in (2011)
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.Strategic alliances as an element of innovative marketing in SMEs
By O'Dwyer Michele,Gilmore Audrey,Carson David in (2011)
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.The management of customer relationships as assets in the retail banking sector
Journal of Strategic Marketing,volume 19,issue 1 , Vol. 19, Iss. 1, 2011-02 , pp.