Period of time: 2014年2期
Publisher: Routledge Ltd
Founded in: 1993
Total resources: 81
ISSN: 1466-4488
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Strategic Marketing,volume 20,issue 2
Menu
By Piercy Nigel F.,Strong Carolyn A. in (2012)
Journal of Strategic Marketing,volume 20,issue 2 , Vol. 20, Iss. 2, 2012-04 , pp.Market expansion strategy – reasons for and against: what do managers in India think?
By Bang Vasant Vijay,Joshi Sharad L. in (2012)
Journal of Strategic Marketing,volume 20,issue 2 , Vol. 20, Iss. 2, 2012-04 , pp.Measuring the effect of promotion in non-controlled settings: a decompositional approach
By Cuellar Steven,Noland Michael,Kirkwood Scott in (2012)
Journal of Strategic Marketing,volume 20,issue 2 , Vol. 20, Iss. 2, 2012-04 , pp.Denial at the top table: status attributions and implications for marketing
By Davies Mark A.P.,Ardley Barry in (2012)
Journal of Strategic Marketing,volume 20,issue 2 , Vol. 20, Iss. 2, 2012-04 , pp.Exploring and explaining SME marketing: investigating e-CRM using a mixed methods approach
By Harrigan Paul,Ramsey Elaine,Ibbotson Patrick in (2012)
Journal of Strategic Marketing,volume 20,issue 2 , Vol. 20, Iss. 2, 2012-04 , pp.By Saji K. B.,Mishra Shashi Shekhar in (2012)
Journal of Strategic Marketing,volume 20,issue 2 , Vol. 20, Iss. 2, 2012-04 , pp.