Period of time: 2015年4期
Publisher: Routledge Ltd
Founded in: 1995
Total resources: 72
ISSN: 1466-4445
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Journal of Marketing Communications,volume 10,issue 4
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By Heller Erik,Areni Charles S. in (2004)
Journal of Marketing Communications,volume 10,issue 4 , Vol. 10, Iss. 4, 2004-12 , pp.Service brands and communication effects
By O'Cass Aron,Grace Debra in (2004)
Journal of Marketing Communications,volume 10,issue 4 , Vol. 10, Iss. 4, 2004-12 , pp.By Turner Leslie Jackson in (2004)
Journal of Marketing Communications,volume 10,issue 4 , Vol. 10, Iss. 4, 2004-12 , pp.Testing market positioning themes: a perceptual mapping approach
By Teas R. Kenneth,Grapentine Terry H. in (2004)
Journal of Marketing Communications,volume 10,issue 4 , Vol. 10, Iss. 4, 2004-12 , pp.