Period of time: 2005年4期
Publisher: Palgrave Macmillan Ltd
Founded in: 1999
Total resources: 4
ISSN: 1478-0844
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Interactive Marketing,volume 6,issue 4
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By Fairlie Robin,Holder Derek in (2005)
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.The management and communication of customer insight
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.Multi-channel experience consistency: Evidence from Lexus
By Stuart-Menteth Hester in (2005)
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.This time it is personal: Employee online shopping at work
By Adams Susan M,Weinberg Bruce D,Masztal Jaci Jarrett,Surette Diane M in (2005)
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.Data collection: Central frameworks for localised customer lifetime value
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.New Technology Briefing: Radio frequency identification
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.Case Study: Alliance & Leicester goes direct
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.Case Study: Creating a single view of the customer for CRM strategy
By Reid Andrea,O'Brien Daragh in (2005)
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.Legal and Regulatory Update: European regulation: EU plans for direct marketing
Interactive Marketing,volume 6,issue 4 , Vol. 6, Iss. 4, 2005-04 , pp.