Period of time: 2005年2期
Publisher: Palgrave Macmillan Ltd
Founded in: 1999
Total resources: 4
ISSN: 1478-0844
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Interactive Marketing,volume 6,issue 2
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By Holder Derek,Fairlie Robin in (2004)
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.Papers: Building an internal marketing management calculus
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.The yin and yang of marketing measurement: Four principles of innovation
By Bodell Lisa,Earle Carey in (2004)
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.Affinity marketing — A step in the right direction?
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.The interactive viewer: Reality or myth?
By Svennevig Michael in (2004)
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.New Technology Briefing: E-brochures increasing online profit
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.Case Study: William Hill boosts online customer acquisition using e-CRM programme
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.Legal and Regulatory Update: E-mail marketing: How to do it lawfully
Interactive Marketing,volume 6,issue 2 , Vol. 6, Iss. 2, 2004-10 , pp.