Period of time: 2005年3期
Publisher: Palgrave Macmillan Ltd
Founded in: 1999
Total resources: 4
ISSN: 1478-0844
Subject: F7 Trade Economy
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Interactive Marketing,volume 6,issue 3
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By Holder Derek,Fairlie Robin in (2005)
Interactive Marketing,volume 6,issue 3 , Vol. 6, Iss. 3, 2005-01 , pp.Opinion Piece: Clearing up media-neutral planning
Interactive Marketing,volume 6,issue 3 , Vol. 6, Iss. 3, 2005-01 , pp.Papers: Measuring multichannel effectiveness using the balanced scorecard
By Bazett Mike,Bowden Ian,Love Jennifer,Street Rod,Wilson Hugh in (2005)
Interactive Marketing,volume 6,issue 3 , Vol. 6, Iss. 3, 2005-01 , pp.A primer for the use of internet marketing research tools: The value of usability studies
By Maity Moutusi,Peters Cara Lee Okleshen in (2005)
Interactive Marketing,volume 6,issue 3 , Vol. 6, Iss. 3, 2005-01 , pp.New Technology Briefing: Ten golden rules to search advertising
Interactive Marketing,volume 6,issue 3 , Vol. 6, Iss. 3, 2005-01 , pp.Legal and Regulatory Update: Death of the cold call?
Interactive Marketing,volume 6,issue 3 , Vol. 6, Iss. 3, 2005-01 , pp.Testing Testing, 1, 2, 3: Raise More Money with Direct Mail Tests
Interactive Marketing,volume 6,issue 3 , Vol. 6, Iss. 3, 2005-01 , pp.