Marketing Letters,volume 15,issue 1  (02-2013)

Period of time： 2013年1期

Publisher： Springer Publishing Company

Founded in： 1989

Total resources： 48

ISSN： 0923-0645

Subject： F7 Trade Economy

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Marketing Letters,volume 15,issue 1

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The Relationship Between Customer Loyalty and Purchase Incidence

By Stern Philip in (2004)

Marketing Letters,volume 15,issue 1 , Vol. 15, Iss. 1, 2004-02 , pp. 5-19

Springer Publishing Company

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Response Rate and Response Quality of Internet-Based Surveys: An Experimental Study

By Deutskens Elisabeth in (2004)

Marketing Letters,volume 15,issue 1 , Vol. 15, Iss. 1, 2004-02 , pp. 21-36

Springer Publishing Company

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Statistical Inference Using Stochastic Switching Models for the Discrimination of Unobserved Display Promotion from POS Data

By Sato Tadahiko in (2004)

Marketing Letters,volume 15,issue 1 , Vol. 15, Iss. 1, 2004-02 , pp. 37-60

Springer Publishing Company

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Total 3 item(s)