Antecedents of Consumer Repatronage Intentions and Negative Word-of-Mouth Behaviors Following an Organizational Failure: A Test of Investment Model Predictions

Author: Bolkan San   Goodboy Alan K.   Bachman Guy F.  

Publisher: Routledge Ltd

ISSN: 0090-9882

Source: Journal of Applied Communication Research, Vol.40, Iss.1, 2012-02, pp. : 107-125

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Abstract