Professional Ideology and Marketing Implementation

Author: Whittington Richard   Whipp Richard  

Publisher: Emerald Group Publishing Ltd

ISSN: 0309-0566

Source: European Journal of Marketing, Vol.26, Iss.1, 1992-01, pp. : 52-63

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract