Understanding the Role of Export Marketing Assistance: Empirical Evidence and Research Needs

Author： Diamantopoulos A.   Schlegelmilch B.B.   Tse K.Y. Katy  

Publisher： Emerald Group Publishing Ltd

ISSN： 0309-0566

Source： European Journal of Marketing, Vol.27, Iss.4, 1993-05, pp. : 5-18

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