A model of customer loyalty in the retail banking market

Author: Beerli Asunción   Martín Josefa D.   Quintana Agustín  

Publisher: Emerald Group Publishing Ltd

ISSN: 0309-0566

Source: European Journal of Marketing, Vol.38, Iss.1-2, 2004-01, pp. : 253-275

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract