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Author: Huhmann Bruce A. Albinsson Pia A.
Publisher: Emerald Group Publishing Ltd
ISSN: 0309-0566
Source: European Journal of Marketing, Vol.46, Iss.11-12, 2012-11, pp. : 1476-1500
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
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