Loyalty marketing: boring or booming?: How to turn customers' antipathy around
Publisher： Emerald Group Publishing Ltd
ISSN： 0258-0543
Source： Strategic Direction, Vol.22, Iss.2, 2006-01, pp. : 13-14
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Relationship marketing and customer loyalty
Marketing Intelligence & Planning, Vol. 25, Iss. 1, 2007-02 ,pp. :
Access to resources
Recommend
