Corporate volunteering programs and consumer perceptions: an information processing perspective

Author: Mattila Anna S.   Hanks Lydia  

Publisher: Emerald Group Publishing Ltd

ISSN: 0887-6045

Source: Journal of Services Marketing, Vol.27, Iss.7, 2013-10, pp. : 572-578

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract