The effects of store brand loyalty on store loyalty: evidence from the Spanish market

By Martos-Partal Mercedes   Gonzalez-Benito Oscar  

The International Review of Retail, Distribution and Consumer Research, Vol. 19, Iss. 3, 2009-07 ,pp. : 273-288

Routledge Ltd

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Competitive brand-choice and store-choice among Japanese consumers

By Keng Kau Ah   Uncles Mark   Ehrenberg Andrew   Barnard Neil  

Journal of Product and Brand Management, Vol. 7, Iss. 6, 1998-06 ,pp. : 481-494

Emerald Group Publishing Ltd

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Does consumers' personal involvement have an influence on store brand buying proneness?

By Gendel-Guterman Hanna   Levy Shalom  

Journal of Consumer Marketing, Vol. 30, Iss. 7, 2013-10 ,pp. : 553-562

Emerald Group Publishing Ltd

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Alternative panel models to evaluate the store brand market share: Evidence from the Spanish market

By Rubio Natalia   Yagüe María Jesús  

European Journal of Marketing, Vol. 43, Iss. 1-2, 2009-02 ,pp. : 110-138

Emerald Group Publishing Ltd

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The development of store brands and the store as a brand in supermarkets in the Netherlands

By Luijten Ton   Reijnders Will  

The International Review of Retail, Distribution and Consumer Research, Vol. 19, Iss. 1, 2009-02 ,pp. : 45-58

Routledge Ltd

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