Conceptualizing consumer "trust" in online buying behaviour: an empirical inquiry and model development in Indian context

By Sahney Sangeeta   Ghosh Koustab   Shrivastava Archana  

Journal of Asia Business Studies, Vol. 7, Iss. 3, 2013-08 ,pp. : 278-298

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Initial trust and online buyer behaviour

By Chen Yu-Hui   Barnes Stuart  

Industrial Management & Data Systems, Vol. 107, Iss. 1, 2007-01 ,pp. : 21-36

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The influence of brand trust and brand identification on brand evangelism

By Becerra Enrique P.   Badrinarayanan Vishag  

Journal of Product and Brand Management, Vol. 22, Iss. 5-6, 2013-01 ,pp. : 371-383

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Consumer acceptance of internet banking: the influence of internet trust

By Grabner-Kräuter Sonja   Faullant Rita  

The International Journal of Bank Marketing, Vol. 26, Iss. 7, 2008-10 ,pp. : 483-504

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

On-screen characters: their design and influence on consumer trust

By Luo J.T.   McGoldrick Peter   Beatty Susan   Keeling Kathleen A.  

Journal of Services Marketing, Vol. 20, Iss. 2, 2006-02 ,pp. : 112-124

Emerald Group Publishing Ltd

Access to resources Recommend Favorite