Assessing the maximum level of customer satisfaction in grocery stores: A comparison between Spain and the USA

Author: Martínez-Ruiz María Pilar   Jiménez-Zarco Ana Isabel   Cascio Robert  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.39, Iss.7, 2011-06, pp. : 504-521

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Abstract