Discourse and institutional change in mass retail ‐ the case of an institutional entrepreneur in France: The weblog of Leclerc

Author: Messeghem Karim   Fourquet-Courbet Marie-Pierre  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.41, Iss.1, 2013-01, pp. : 61-79

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Abstract