The effects of WebTrust assurance on consumers' web purchase decisions: An experiment

Author: Chang Ruey-Dang   Fang Chun-Ju   Tseng Yee-Chy  

Publisher: Emerald Group Publishing Ltd

ISSN: 1468-4527

Source: Online Information Review, Vol.36, Iss.2, 2012-04, pp. : 218-240

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract