Strategies that work ‐ the case of an e-retailer in an emerging market

Author: Polatoglu Vichuda Nui  

Publisher: Emerald Group Publishing Ltd

ISSN: 1746-8809

Source: International Journal of Emerging Markets, Vol.2, Iss.4, 2007-10, pp. : 395-405

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract