Answering the journalistic six on the training needs assessment of pharmaceutical sales representatives: Comparative perspectives of trainers and trainees

Author： Iqbal Muhammad Zahid   Malik Shahab Alam   Khan Rashid Ahmad  

Publisher： Emerald Group Publishing Ltd

ISSN： 1750-6123

Source： International Journal of Pharmaceutical and Healthcare Marketing, Vol.6, Iss.1, 2012-03, pp. : 71-96

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